The toolset
A full picture day by day
A working calendar for your daily pricing decisions.
- Hotel: Follow the day’s bookings and forecast alongside RevPAR, the cheapest available room type, its rate and how many rooms remain.
- Market: Put that rate in context with the market average, price tiers and available supply. Understand which dates have room for higher prices and which need more care.
- Next move: Colours flag rates outside the suggested range. Pick out unusual dates and possible overbooking, then decide whether to raise, lower or hold.
See the market move
The Calendar’s suggested price range, plotted across the season.
- Position: The Green Band compares your lowest daily rate with the market’s lowest rates, helping you stay consistently competitive across dates.
- Room to move: Fewer rooms left to sell? The upper edge gives you a higher, still reasonable price to work towards.
- Early warning: Spot rates that have fallen behind the market or climbed too far ahead, even months out. A rise in the band can flag event-driven demand before you know what’s happening.
Know what’s ahead
AI forecasting that tracks how each stay date is expected to develop as arrival approaches.
- Daily detail: Follow expected occupancy, revenue, ADR and RevPAR day by day to see how the month is taking shape.
- Early signals: Spot dates likely to fill early and adjust rates in time to capture more revenue. Identify dates where pickup looks weak, giving you time to act rather than wait for bookings.
- Planning: Compare forecast performance with last year’s results, review the hotel’s strategy and use projected revenue and other KPIs to support budgeting.
The market beneath the surface
An original Hotel Insider innovation that reveals how the market moves across all room types. A broader view of competition, helping you spot shifts that a fixed competitor set can miss.
- Market structure: Market-wide rate data grouped into listing tiers, showing competition beyond a fixed hotel list.
- Strategic view: Overlay room prices to see how the hotel’s position changes across dates and seasons.
- Demand shifts: Spot seasonal changes and event-driven rises within each tier. Different parts of the market move at different times.
Every room has its place
Rate Tiers put to work, with a pricing corridor for each room type. This Hotel Insider innovation saves time setting floors and ceilings by hand, with market data shaping the limits.
- Market shape: Each corridor follows its room type’s market tier, reflecting the seasonality and events that affect that segment.
- Positioning: Use our tools to find the right level for each corridor. Spot room types that remain available but aren’t selling, and adjust based on performance.
- Yielding: Start near the floor and move towards the ceiling as rooms sell.
Put pricing history to work
We keep every rate we collect for your hotel and the wider market, building a history you can return to, study and learn from.
- Strategy: Review each room type’s pricing history. Did rates rise as rooms sold, or start too high and need cuts to bring in bookings?
- Daily decisions: Pick a stay date and trace rate changes alongside the booking pace at the time. See what happened before and after each adjustment.
- Learning: Understand price elasticity of demand: how sensitive bookings are to price changes. Use that knowledge to make better pricing decisions.
